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The Impact of Packaging
This article of The Impact of Packaging by MS Packaging (http://www.mspackaging.co.uk/) caught my attention. We have seen many of the same thoughts from manufacturers and consumers who know how...
View ArticleCustom Paperboard Packaging
[See image gallery at www.sunpack.com] I noticed this post on the dieline and the intriguing custom packaging in this piece really caught my attention. Skoff Pies packaging was designed by Creative...
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High-Quality Custom Designed Box Packaging
Premium high-quality custom designed box packaging with visually striking graphics leave a long and lasting impression on your customers long after the initial unboxing experience. Use...
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Upgraded Packaging Drives New “Game of Thrones” Box Set
Photo: HBO Home Entertainment Winter is coming. Again. The popular HBO series Game of Thrones is getting a home video do-over thanks to a hefty packaging upgrade. USA Today reports that medieval...
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Retail Ready Packaging (RRP) and the Five Easies
It almost sounds like a rock band, doesn’t it? “RRP and the Five Easies.” In actuality, RRP stands for Retail Ready Packaging and it’s only about the biggest growing development in custom packaging...
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The Most Famous Piece of Corrugated Cardboard Ever
The year is 1977. Fleetwood Mac is blasting through the speakers of Trans Ams everywhere, Star Wars takes the box office by storm, and the Kenner toy company is sitting on the golden egg of a...
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5 Cool Features for a Standout Custom Game Box
Central City Box Art I can safely say that board games are the name of the, well, game around my homestead lately. My roommate and I have been spending our spare time discussing everything from hit...
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Retail Thermoformed Packaging: The Gateway to Geekery
If it wasn’t clear from my Force Friday coverage, I’m a pretty huge geek when it comes to toys. That’s what you call them, I’m sure. I call them action figures because I’m that guy. I’m the craft beer...
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Premium Packaging Just as Important for E-Retailers
We’ve made a case or two (or three, or five) for how important presentation packaging is to the retail market. Custom retail boxes adorned with the trappings of luxury packaging are the eye-catchers...
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Wrap Rage is a Thing
It’s pretty common knowledge that thermoformed packaging is tough to open. Especially if the edges are factory sealed, or there aren’t easy-to-understand opening instructions. I thought it was just one...
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How a Custom Wrap Affects Customers
The heart (or maybe the skin) of luxury packaging is the custom wrap material. From plain paper adorned with digital print to exotic textures and patterns meant to replicate snakeskin or cheetah...
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Cookie Packaging Gets Customized for the Holidays
It’s Monday, so let’s talk cookies! Suppose it should be about cookie packaging. Looks like Oreo is the latest in the lineup to give their packaging a dose of customization. In fact, they’re putting...
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Star Wars: The Brand Awakens
Star Wars is back. Last night, after a long, excruciating wait I finally saw The Force Awakens. Without spoilers: it was incredible. And today I woke up (we’ll pretend I actually slept) and I...
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The Evolution of Smart Packaging
The evolution of smart Packaging has progressed very quickly. Just a few years ago, smart packaging meant a label on a box with a tracking number, or even more advanced: a barcode readable by a laser...
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Nifty Netbox PopUp Palettes
In honor the recent release (and soon-to-be sold out) Urban Decay Through the Looking Glass eye shadow palette, I decided to revisit the original Alice in Wonderland palette (though note that these are...
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Vinyl Packaging Revamped for 2016
While my parents don't admit to being hippies, their record collection tells another story. My youth is peppered with memories set to music, not unlike an episode of "The Wonder Years." I remember...
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A Sales Kit for a Girl Scout
The Girl Scouts have been around for a hundred year, and they’ve been selling cookies for much of that time. Consistently and successfully. While data from the earliest of cookie sales isn’t around, we...
View ArticleSoftware Packaging Case Study
Software packaging can be an ambiguous term. It might refer to how files and resources are digitally packaged together, or a suite of applications, like Microsoft Office. As a packaging company, you...
View ArticleDesign Dynamic Retail Packaging
Retail packaging is one of the most fun challenges when it comes to box design. The purpose, naturally, is to grab the attention of the intended consumer base. But what's the best method to do so? Is...
View ArticleClassic Cigar Boxes
Classic cigar boxes are one of the most popular styles of boxes that we produce. While other styles come and go with the trends, cigar boxes persist. And no, we're talking about actual, vintage cigar...
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